365 Wanmei Sports

1. FC Köln and Asia's largest eSport and Entertainment platform, 365 Wanmei Sports have agreed on a strategic partnership. With this move, FC are making the next step towards their internationalisation strategy, which should increase the knowledge and visibility of 1. FC Köln worldwide. The co-operation will at first run until the end of the 2022-23 season. At the centre of the partnership is the sector Digitalisation. The goal is that both partners profit from the reach of one another in the different markets.

"Football is booming in Asia, the interest in Europe's top leagues is massive. The Asian market offers up huge potential for us, in order to make FC more popular there," said FC Managing Director, Alexander Wehrle. "Within the reaches of our internationalisation strategy, we have been building on our activities over the past few years and the partnership with 365 Wanmei Sports is now the next logical step."

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